TGM 204: Principles of Marketing for Global Organizations
Company Research Resources
- Mergent Intellect This link opens in a new windowMergent Intellect provides company profiles. Use the First Research profile to obtain Industry Reports.
Alternate titles: Hoover's Online (is now Mergent Intellect), Million Dollar Database
- Investext (Via Mergent Online) This link opens in a new window
Maximum Concurrent Users: 40
Investext provides in-depth full-text investment firm and brokerage house research reports. Reports are presented in their original image format, including charts and graphs. These reports allow access to more of the information that is critical to strategic planning, competitive analysis, and M&A activity.