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TGM 204: Principles of Marketing for Global Organizations: Countries & Consumers

Resources for Country Analysis

Learning about Consumers

Articles & Reports

Librarian

Allison Leaming
Contact:
International Business Information Centre (IBIC)
Thunderbird School of Global Management
(602) 978-7231
Arizona State University Libraries

ASU Libraries

Arizona State University
P.O. Box 871006
Tempe, AZ 85287
Phone: 480-965-3605

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Hours & Locations