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TGM 204: Principles of Marketing for Global Organizations

Industry Reports

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Use the 'Industries' tab on the upper black toolbar to read more about your industry and product within a selected market. To find information specific to snack bars choose Industries>Packaged Food. Next, look for he box mid-screen titled Country Reports. Choose 'Sweet Biscuits, Snack Bars & Fruit Snacks' from the 'Select A Category' menu, and choose your Country from the 'Select A Geography' menu. For 'Fortified/Functional Packaged Foods' select Industries>Health and Wellness from the upper black toolbar, and follow the same procedures above.

Articles and Reports

ABI/INFORM Collection This link opens in a new window Coverage: 1923+ Maximum Concurrent Users: Unlimited This comprehensive business database merges the content of ABI/INFORM Global, ABI/INFORM Trade & Industry, ABI/INFORM Dateline, ABI/INFORM Archive and The Wall Street Journal, Eastern Edition. It includes articles from thousands of English-language publications worldwide covering business, management, and related areas as well as case studies, annual reports, Experian company credit information, country reports, industry reports, commodity reports, conference papers, and dissertations.

Reports

ITC - Halal Goes Global

Last Updated: Mar 8, 2023 11:16 PM
URL: https://libguides.asu.edu/TGM204
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Subjects: Business & Economics

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