The focus of the proposal, report, and presentation assignments used in the various sections of ENG 302 varies widely, so the material presented here is meant to cover a broad range of information. The research needs that have been identified are for information on companies, industries, intercultural communcation, and topical issues.
Journal Title Lookup - If you already have source citations for the articles you want, or you just want to browse a specific journal, magazine, or newspaper title, use this lookup tool to see if ASU owns the title you need and how to access it.
Comparison of Article Types - See this for an explanation of how to distinguish between popular magazines, trade journals, and scholarly/academic journals.
Identifies the classification codes used for industries in the U.S., Canada, and Mexico since 1997. Directories often make use of industry classification systems to categorize companies by what they do.
Business Articles -- Use business databases to find articles in business journals and magazines.
Newspaper Articles -- Local newspapers are an ideal source of information on local companies, industries, and issues that you would not find in business journals and magazines written at the national and international level.
It is important to know if a company is private or public. There is limited financial information available on private companies and that is mostly found in Mint Global. If the company is a division or subsidiary of a public company, you will probably have to look under the parent company's name to find any financials.
These summaries provide background information on the major industries. For smaller sub-industries, either look for information on the broader industry or try some of the other sources of industry information listed at https://libguides.asu.edu/BusDB#indmkt.
Intercultural communication research looks at the differences in communication, behavior, and social expectations between cultures. The best resources for identifying these differences in various countries as they relate to the business environment have been gathered together in an ASU Library research guide titled International Business Etiquette.
Refer to the guide for resources to complete assignments on intercultural communication in business as suggested in the following recommended steps.
Recommended steps to using the Library Guide: International Business Etiquette.