MKT 302 Applied Marketing Management & Leadership
Company information
Corporate Websites
The major pages on the corporate website to look for are the About Us, History, Investor Relations (if the company is public), and Sustainability/Corporate Responsibility sections. Some also have one for supply chain information.
Keep in mind that these pages will always present the company in a positive light.
How to find the corporate web site using the retail web page:
- Scroll down to the bottom of the web page.
- If you don't see the recommended ABOUT information,
- look for a MORE drop down list.
- look for a "Corporate", "Company", or "Investor Information" link.
- If you don't find any of these, use the Company Directories to find the parent company.
Company information databases
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Mergent Market Atlas
Provides detailed financials, executive profiles, sustainability insights, and economic data on global public companies, with tools for analyzing industries, countries, and markets.
Please note: Analyst reports previously found in Mergent Online (via Investext) are not included in Market Atlas. We are actively working to identify a replacement source for this content.
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Orbis
Find detailed financial data, filings, ownership info, and company profiles from Marketline, the expert interface for Bureau Van Dijk data on public and many private companies worldwide.
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Nexis UniSearch by "company name" and SWOT
Nonprofits
The only financial information available is the IRS Form 990, which all non-profits must make available. Most of them now post this to their website, but some may require you to visit in person.
Arizona charities must register with the Secretary of State, which is required in most other states as well.
We rely more on the local & national news for information about charities and how well they are doing or any trouble they may be in. Search the organization name and the names of any major donors, directors, or executives.