Skip to main content
LibApps staff login

Marketing & Advertising Resources

This Subject Guide is designed to be a list of the most frequently used sources for advertising and marketing information, particularly for ASU class projects.

Web Portals

Advertising & Marketing Portals

This page is a listing of major advertising and marketing portals to the web. These massive sites cover nearly every topic in advertising and marketing. Links on these sites include commercial fee based services.

 

  1. AdForum.

    A very interesting site. Although free, it does require require that you sign up for somethings. They are "an information provider focused on the global advertising industry. We have partnered with leading trade press in over 10 of the largest advertising markets around the world and also have partnerships in place with the industry's top festivals and award shows. In addition, we work with some of the largest industry management consultants. In all we have information on over 20,000 agencies and 70,000 ads (tv, print, interactive, etc.) from around the world."

  2. Advertising World: the Ultimate Marketing Communications Directory.

    This is a plain directory type listing to a wide variety of web sources useful to advertising and marketing people. This site is maintained by the Department of Advertising at UT, Austin

  3. KnowThis.com

    "KnowThis.com is a leading information and resource website for those involved in marketing, market research, advertising, selling, promotion, and other marketing-related areas."

updated: 6/23/11

Your Librarian

Profile Photo
Jenny Mueller-Alexander
Areas of expertise
Business, Economics, & Entrepreneurship
Ira A. Fulton Engineering: Polytechnic School &
ASU Libraries @ Polytechnic campus
Profile and Guides
Contact:
LOCATION: 38 CNTR Polytechnic campus
HOURS:
Mon-Fri................7:00 am - 3:00 pm
or by appointment via phone, Zoom, Slack, Skype (no in person at the moment)
480-965-3084
Skype Contact: JennyMA.ASULibraries

The ASU Library acknowledges the twenty-three Native Nations that have inhabited this land for centuries. Arizona State University's four campuses are located in the Salt River Valley on ancestral territories of Indigenous peoples, including the Akimel O’odham (Pima) and Pee Posh (Maricopa) Indian Communities, whose care and keeping of these lands allows us to be here today. ASU Library acknowledges the sovereignty of these nations and seeks to foster an environment of success and possibility for Native American students and patrons. We are advocates for the incorporation of Indigenous knowledge systems and research methodologies within contemporary library practice. ASU Library welcomes members of the Akimel O’odham and Pee Posh, and all Native nations to the Library.